Ferrari has finally unveiled its highly anticipated next-generation sports car, the Ferrari Luce, in Rome. This marks a significant milestone for the Italian automaker as it is their first fully electric production model. The design of the Ferrari Luce is the result of a unique collaboration with LoveFrom, a creative collective led by former Apple design chief Sir Jony Ive and renowned designer Marc Newson. LoveFrom was given creative freedom to develop a new design language in partnership with Flavio Manzoni and the Ferrari Design Studio.
The exterior of the Ferrari Luce features a sleek glass house that curves below the beltline, along with floating front and rear aerodynamic wings that provide a clean silhouette while maintaining high downforce. The vehicle boasts a four-door, five-seat layout, made possible by its electric architecture and the absence of a traditional front-mid engine setup. Inside, the interface combines precision-engineered mechanical buttons, dials, and switches with custom multi-layered digital OLED displays developed exclusively by Samsung Display.
Under the hood, the Ferrari Luce is powered by a bespoke 800-volt platform engineered in-house in Maranello. It is equipped with four radial-flux permanent magnet synchronous electric motors, with one motor allocated to each wheel for advanced torque vectoring. The vehicle is equipped with a 122 kWh structural battery pack that supports DC fast charging up to 350 kW, allowing for a quick 70 kWh energy recharge in just 20 minutes.
The powertrain of the Ferrari Luce delivers a maximum output of 1,050 cv (772 kW) and 990 Nm of engine torque. With Launch Control engaged, the vehicle can access an additional 40 kW boost from the battery, propelling the 2,260 kg sports car from 0 to 100 km/h in just 2.5 seconds, and from 0 to 200 km/h in 6.8 seconds. The top speed of the Ferrari Luce exceeds 310 km/h, with an estimated driving range of over 530 km.
Ferrari has opted not to include artificial sounds in the electric vehicle, instead capturing the mechanical vibrations of the rotating components in real-time through an accelerometer on the rear axle housing. The authentic signal is then amplified through external and internal speakers, with the tone adjusted based on the position of the steering-wheel-mounted e-Manettino. Drivers can also dynamically manage power delivery and deceleration levels using manual torque-control paddles on the steering assembly.
In terms of sustainability, Ferrari has incorporated recycled secondary-alloy aluminium extensively in the production of the chassis and body of the Luce, reducing carbon emissions during manufacturing by approximately 70% of the overall vehicle weight. The Italian automaker is supporting the new electric model with a standard seven-year routine maintenance program, along with an eight-year warranty for the main electric powertrain components and battery pack.
The Ferrari Luce is set to launch in North America in the second quarter of 2027, with a starting price of $640,000 US. While the vehicle boasts impressive performance and innovative design features, some critics have raised concerns about the front design of the car. Overall, the Ferrari Luce represents a bold step towards the future of electric sports cars, combining cutting-edge technology with Italian craftsmanship and style.