Rivian, the California-based auto startup, made waves in 2021 with the release of the Rivian R1T, America’s first modern electric pickup truck. Now, the company is shifting its focus to the development of the R2 crossover, a more affordable model that aims to appeal to a wider customer base. However, this shift has raised questions about Rivian’s future in the pickup truck market.
In a recent interview on the Plugged-In Podcast, Rivian CEO RJ Scaringe was asked about the possibility of a smaller pickup truck based on the R2 platform. While he did not confirm any plans for such a vehicle, he also did not rule it out. Scaringe hinted at the potential for different variants of the R2 in the future, similar to the R3X version of the R3 hatchback that was unveiled alongside the R2.
The introduction of the R2 and the surprise reveal of the R3X suggest that Rivian is exploring a range of options for expanding its lineup beyond the R1T and R1S models. A theoretical R2T model could potentially compete with upcoming offerings from other electric vehicle manufacturers like Slate Auto and Ford.
For now, Rivian’s immediate focus is on launching the R2 crossover and ramping up production. Scaringe emphasized the importance of the R2 in growing Rivian’s business and achieving economies of scale. While he hinted at the possibility of future models like the R4 and R5, Scaringe noted that these are still in the conceptual stages and declined to provide specific details.
As Rivian continues to innovate and expand its product lineup, the potential for new variants and models remains a possibility. With the success of the R1T and the anticipation surrounding the R2, Rivian is poised to make a significant impact in the electric vehicle market in the coming years. Rivian CEO, RJ Scaringe, recently hinted at the possibility of new electric vehicles joining the company’s lineup. While he did not provide many details, he did mention that these new models will be “siblings” to the existing R2 and R3 platforms, but will come at a lower cost.
This news has sparked excitement among electric vehicle enthusiasts, as Rivian has gained a reputation for producing high-quality, performance-driven EVs. The R1S and R1T models have received praise for their innovative features, impressive range, and off-road capabilities. With the promise of more affordable options on the horizon, Rivian is poised to make electric vehicles more accessible to a wider range of consumers.
Scaringe’s comments suggest that these new models will share a platform with the R2 and R3, which could mean that they will inherit some of the same cutting-edge technology and design elements. By leveraging existing infrastructure and components, Rivian can streamline production and potentially pass on cost savings to customers. This approach aligns with the company’s commitment to sustainability and making a positive impact on the environment.
While specifics about the new models remain scarce, Rivian’s track record of innovation and quality gives reason to believe that they will be well-received in the market. As electric vehicles continue to gain popularity and acceptance, Rivian’s expansion into more affordable options will likely attract a broader audience of consumers who are looking to make the switch to electric.
Overall, Rivian’s plans for new “sibling” models signal continued growth and evolution for the company. With a focus on performance, sustainability, and accessibility, Rivian is well-positioned to make a significant impact in the electric vehicle industry. Stay tuned for more updates on these exciting developments from Rivian.
For more information or inquiries, you can contact the author, Tim Levin, at Tim.Levin@InsideEVs.com.