Toyota is set to introduce two new electric crossovers in the United States, both with three rows of seats and assembled in Kentucky. According to reports, these new EVs will be based on the popular RAV4 and Land Cruiser models, marking Toyota’s first venture into American-made battery electric vehicles.
The decision to produce these electric SUVs in Kentucky comes as part of Toyota’s efforts to expand its electric vehicle lineup and cater to the growing demand for eco-friendly vehicles. The production is expected to begin next year at the same plant where the Lexus ES sedan is currently being assembled. This move will mark the end of American production for the Lexus, as the next generation will be manufactured in Japan.
The Land Cruiser Se concept, unveiled in 2023, offers a sleek and boxy design, signaling a departure from the traditional off-road capabilities associated with the Land Cruiser name. Despite its asphalt-oriented focus, the concept is expected to provide a spacious and comfortable driving experience, akin to the Toyota Grand Highlander.
Details about the RAV4 EV are still scarce, but it is anticipated to be similar in size to the upcoming hybrid-only RAV4 model, positioning it below the Land Cruiser in terms of size and capabilities.
Toyota’s foray into electric vehicles has been gradual, but the company is now making significant strides to catch up with the competition. The introduction of the bZ4X and upcoming models like the 2026 bZ, C-HR, and bZ Woodland demonstrate Toyota’s commitment to expanding its EV lineup. The addition of the two new three-row electric crossovers further solidifies Toyota’s position in the EV market.
While Toyota has been criticized for its slow adoption of electric vehicles, the company has maintained that a diversified powertrain portfolio, including hybrids, plug-in hybrids, and all-electric models, is a more effective way to reduce emissions. By gradually transitioning to electric vehicles while still offering a range of powertrain options, Toyota aims to provide customers with a variety of environmentally friendly choices.
Overall, Toyota’s decision to produce electric crossovers in the United States reflects the company’s commitment to sustainability and innovation in the automotive industry. As the demand for electric vehicles continues to grow, Toyota’s expansion into the EV market is a significant step towards a more sustainable future for the automotive industry.