Hyundai and Kia continue to dominate the electrified vehicle market with impressive sales numbers in February. Hyundai saw a 3% increase in overall car sales, with 62,032 units sold, setting a new record. Kia also had its best-ever February with 63,303 units sold, a 7.2% year-over-year growth.
The Ioniq 5, Ioniq 6, Santa Fe HEV, and the Kia EV9 were among the best-selling electric and hybrid models for both brands. The Ioniq 5, in particular, continued to be Hyundai’s dominant EV with 2,442 units sold, a 22% year-over-year increase. Hyundai’s electrified vehicle sales grew by an impressive 35%.
Kia also saw a significant increase in electrified vehicle sales, up by 22% compared to the previous year. The EV9 three-row electric SUV was Kia’s best-selling fully electric model, with 1,360 units sold, a 3.1% year-over-year growth. The EV6, another popular model, saw a slight decline in sales in February.
Aggressive leasing offers and the federal tax credit played a significant role in boosting Hyundai and Kia’s EV sales. However, the future of the tax credit remains uncertain, with President Trump vowing to repeal it. Despite potential challenges, Hyundai and Kia’s success in the EV market demonstrates their ability to listen to customer needs and deliver high-quality, affordable electric vehicles.
Most Hyundai and Kia models are manufactured in the U.S. or Korea, which provides some protection against potential tariffs on vehicles made in Mexico and Canada. However, uncertainties remain as Trump targets countries like Japan, South Korea, and the EU in trade policies.
Overall, Hyundai and Kia’s strong EV sales performance highlights their commitment to innovation and customer satisfaction. With models built on the advanced E-GMP platform receiving praise for their fast-charging capability, solid range, and competitive pricing, Hyundai and Kia are well-positioned to continue their success in the electrified vehicle market.