Ford’s upcoming electric vehicles are set to revolutionize the market with their use of smaller batteries that are up to a third smaller than those found in competitors’ EVs. Doug Field, Ford’s top EV executive and a former Tesla employee, recently revealed that the company’s focus on efficiency will allow their future EVs to achieve similar range capabilities to other electric vehicles, despite the reduced battery size.
The decision to opt for smaller batteries is a strategic move by Ford to address the current challenges faced by many EV manufacturers. Most electric vehicles on the market today feature large batteries that contribute to the vehicles’ weight and cost. By utilizing smaller batteries that still offer competitive range, Ford aims to make their EVs more affordable and appealing to consumers.
One of the first vehicles to showcase Ford’s innovative approach is the upcoming $30,000 midsize pickup truck, which will be built on the new Ford Universal EV Platform. This truck will be equipped with a battery that is approximately 51 kilowatt-hours, significantly smaller than the batteries used in traditional full-size electric trucks like the Chevrolet Silverado EV and GMC Hummer.
The key to Ford’s strategy lies in enhancing efficiency through improved aerodynamics and other technological advancements. By reducing the size of the battery, Ford can lower production costs and make their electric vehicles more accessible to a wider range of consumers. This approach aligns with Ford CEO Jim Farley’s vision of prioritizing smaller, lower-cost EVs over larger, more expensive models.
The success of Ford’s new EV lineup hinges on the effectiveness of their innovative vehicle platform, which features a structural battery pack that doubles as the vehicle’s floor. This design element not only reduces the weight of the vehicle but also streamlines the manufacturing process. Ford’s commitment to efficiency is further evidenced by their development of the “assembly tree,” a novel manufacturing technique that optimizes production.
Overall, Ford’s decision to embrace smaller batteries in their future electric vehicles represents a significant shift in the industry. By prioritizing efficiency and cost-effectiveness, Ford is positioning itself as a leader in the EV market and paving the way for a more sustainable and accessible electric vehicle landscape.