Skoda, a popular European brand, has been making waves in the EV market with its latest offerings. The Elroq, Skoda’s smallest EV, has been a massive success, selling over 45,000 units in just six months. This affordable electric crossover is being compared to the Volkswagen ID.3, but with a taller crossover body. Priced at €35,000 ($39,700), the Elroq is €10,000 ($11,300) cheaper than a Tesla Model Y, making it a great option for European buyers.
Skoda is not stopping there. The brand is set to launch a larger three-row electric SUV and an electric Octavia in the near future. The Enyaq, Skoda’s first bespoke EV, has also been a hit among customers, offering a luxurious interior and practicality. The Enyaq has recently received a facelift, keeping it fresh in the market.
The success of the Elroq has paved the way for Skoda to explore more options in the EV market. With the introduction of the Elroq RS performance variant, with 335 hp and several upgrades, Skoda is aiming to compete with the Tesla Model 3 and attract more buyers. Additionally, the Enyaq, a direct rival to the Tesla Model Y, has seen a 44.7% year-over-year sales increase in Q1.
Looking ahead, Skoda is planning to launch a larger three-row electric SUV, which will serve as the brand’s flagship model. This new SUV, previewed by the Vision 7S concept, will cater to customers looking for a spacious and practical family hauler. Furthermore, Skoda is gearing up to introduce a fully electric variant of the popular Octavia, serving as a direct competitor to the Tesla Model 3.
With the shift towards electric vehicles gaining momentum in Europe, Skoda is well-positioned to capitalize on this trend. By offering affordable and practical electric vehicles, Skoda is expected to continue its success in the EV market. With a market share of 5.9% in Europe in 2024, Skoda is poised to become one of the continent’s top car brands, especially if its EVs continue to be as popular as they are now.