Tesla CEO Elon Musk has issued a sudden ultimatum that could leave thousands of prospective Cybertruck owners in the lurch. After Tesla launched a more affordable Dual Motor AWD Cybertruck for $59,990 USD on Thursday evening, Musk clarified on Friday that the offer is strictly temporary. Writing on X, the CEO warned that this new entry-level price is available only for the next 10 days. Come on, Elon!
The announcement has created immediate confusion regarding what happens once the clock runs out on March 2, 2026. Tesla has not confirmed if the price will simply jump higher or if this specific configuration will be removed from the online store entirely. This “flash sale” tactic is a classic move from the Tesla playbook, often used to pull forward demand and inflate delivery numbers for the end of a fiscal period.
This 10-day window puts massive pressure on reservation holders who have been waiting years for a version of the stainless steel pickup that costs less than six figures. By stripping away premium features like air suspension and high-end audio, Tesla finally reached a price point that competes with mainstream electric pickups, but Musk is now making it clear that the window to lock in that value is closing fast.
For those sitting on the fence, the risk of waiting is high. Historically, Tesla price changes are permanent and unpredictable, meaning the sub-$60,000 Cybertruck could become a rare collector’s item or a much more expensive purchase by the time next week rolls around.
So if you were thinking about getting the new entry Cybertruck, click here to get started before the price or option disappears.
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